WIN THE INTERNET. TODAY.
A strategic online marketing plan is the most important element of your marketing initiative.
With more and more business focusing on their online web presence, online marketing and online advertising is becoming a hot topic among business owners and web developers alike. With online marketing, Des Moines business owners are able to not only grow and expand their web presence, they are able to increase revenues from the new customers they reach out to. Dotcom Design is a company who specializes in all areas of web development, from website design and graphic design to online marketing and more. We have helped many businesses grow their customer base exponentially and we can help you gain more web attention as well.
NOTHING BUT FACTS
Numbers don’t lie, and more and more businesses are seeing the importance of investing in online marketing. Des Moines business owners should know that more customers are placing a greater importance on the ability to see a business page at the palm of their hands. Here are just a few relative statistics that can help you understand the importance of online marketing and online advertising.
- Currently, 78% of companies are utilizing specific teams for their social media outreach. This is important to ensure that customers get new content that is fresh and helps them become more educated about the business’s products and services.
- With online marketing, Des Moines business owners are able to expand their customer outreach and, in turn, garner more attention on the web.
- Unfortunately, only around 50% of companies use online marketing correctly. For this reason, it is important to hire a company who specializes in online marketing. Des Moines business owners have long been happy with the services provided by Dotcom Design as we are able to effectively and efficiently market your company on the web.
When it comes down to it, it’s hard to deny that more and more companies are seeing huge profitability in online marketing and online advertising, Des Moines companies especially. Dotcom Design has many years of experience in marketing your company to help ensure that your name gets spread across the web and into potential customers’ hands.
PPC (Pay-Per-Click) / Search Engine Marketing
This is one of the purest forms of marketing available. A business owner has the ability to establish two distinct sets of parameters; call them A & B. Parameter A is a list of keywords. You can pick as many or as few keywords as you would like. Parameter B is a geo fence. An example of this would be a 15-mile radius around your business. In order for your ad to trigger, someone would then have to go to Google, search for a keyword you have picked, and then be inside of the geo fence you have created. Your ad will show up for free, and the only time you spend money is if someone then proceeds to click on your ad, and at that time they are either directed to your website or prompted to call you through their mobile device! Did I mention you also get the pick the budget? How much better can it get?
SEO (Search Engine Optimization)
Search Engine Optimization is the process of tailoring web content to help increase exposure of your website. Overall, it is a strategy that is used long term and has many factors to ensure that it is a successful tool. Architecture, internal and external links, on-site content, and keyword research are just a few things that go into an SEO service.
Yahoo, Bing, and Google are great places to place your online display ads. You can even utilize an engaging ad where customers can interact with it. This allows you to put advertisements out there for your company and also learn about your customers through their interaction with these rich media ads. This works by gauging the interest in your products and offers visuals for potential customers to learn more about the services you offer. In today’s busy digital world, online marking is a crucial part of a business’s success. Give us a call here at Dotcom Design and discover the solutions we have to helping your business become successful on a budget.
WHY DOTCOM DESIGN?
When you choose to hire Dotcom Design as your website developer, you don’t just get a team of individuals who are dedicated to creating a high end website for your company. You get a specialized, customized website who focuses on SEO content and online marketing and online advertising. Des Moines business owners have been turning to us for many years in order to help grow and expand their business. Give us a call today and watch your profit margins climb with our online marketing and online advertising services.